Why your ecommerce business never has enough cash
When assessing the financial performance of an online business, most people look at profit to determine success. Here’s what you should be looking at instead.
When assessing the financial performance of an online business, most people look at profit to determine success. Here’s what you should be looking at instead.
While it might seem easy to leave these off your sales tally, here’s why you should be paying more attention to discounts and returns.