SBO How Accountants, Lawyers and Consultants should negotiate a pay-rise

How Accountants, Lawyers and Consultants should negotiate a pay-rise

And how understanding the business model of your employer will help you get one  Brace yourself, promotion season is coming. The yearly event where every tired and overworked accountant, lawyer, consultant, [insert white-collar professional] eagerly awaits that meeting with their superiors to discuss one thing. Pay-rises! When I was an accountant in a public practice…

SBO Customer Lifetime Value

Customer Lifetime Value

Seasoned entrepreneurs say that revenue growth, profitability, and cashflow are the most important financial metrics to your business. Of course they are important, however we see one significant metric is often missed. https://www.youtube.com/embed/O99etdlZV0s Customer Lifetime Value (CLV”) Customer Lifetime Value is not a new concept but it’s an important metric to measure for your business.…

SBO The 3 step process we used to determine our target market

Lesson learnt #2: Know your customer. The 3 step process we used to determine our target market

Niching for a Startup is critical. It levels the playing ground between small and large businesses. The challenge is however, when you start a new venture or develop a new product, you say yes to anything and everything. You take every meeting, every phone call, every bit of work that comes your way. Even if…