SBO New brand, same focus

New brand, same focus

Rowan and I came up with our business name, SmartBooks Online over a few beers one evening.  It was a very literal name, and that’s the way we intended it. Most people figured we were an accounting business. Some thought we were optometrists or book publishers. Either way, over the last three years we’ve built…

SBO Happy 1st Birthday SmartBooks

Happy 1st Birthday SmartBooks!

Twelve months ago today Rowan and I had a a vision of disrupting the bookkeeping arena by offering automated, timely and subscription priced bookkeeping solutions to small business owners and accountants.   We were sick and tired of the cost inefficiencies faced by both small business owners and accountants due to inconsistencies and errors in record…