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Lesson learnt #2: Know your customer. The 3 step process we used to determine our target market

Niching for a Startup is critical. It levels the playing ground between small and large…

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Lesson learnt #1 – Communication is King

SmartBooks Online is a virtual business, meaning an array of challenges are immediately apparent. Just…

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Fail Fast – The 5 invaluable lessons we’ve learnt @SmartBooks Online

SmartBooks Online has been floating around the internet over the last 12 months. During that time,…

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Australian Accounting Awards Winner

The team at SBO are both proud and humbled to have been named the 2015 “Rising…

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Timesheets are dead. Long live timesheets

Myself and timesheets have a love-hate relationship. While I detest completing them on a day-to-day…

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Give before you receive

‘Giving before you receive (or ask)’ is an attitude central to every religion and is…

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So, what the hell is a Startup?

The term ‘Startup’ has been thrown around with increased frequency over the past few years….

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What’s your time actually worth?

I see business owners everywhere constantly living the struggle. The struggle of running a small…

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The MOST important metric professional services businesses fail to capture

ATTENTION: Lawyers, accountants, architects, creative agencies, recruiters, financial planners, consultants…any other business in the business…

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Happy 1st Birthday SmartBooks!

Twelve months ago today Rowan and I had a a vision of disrupting the bookkeeping…

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The True Value of Time as a Business Owner

I juggle wearing a couple of hats in my professional and business life with working…

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Going out on your own… Should you take the jump?

I read an interesting discussion on Quora this week about society being conditioned for employment as opposed…

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Expert Bookkeeping Need not be Expensive

Even a small company should have a bookkeeper these days. There is no overstating the…

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Benefits of Outsourcing your Bookkeeping

The Benefits of Outsourcing Your Bookkeeping   Bookkeeping is essential to any business; you have…

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Accounting Mistakes That Can Ruin Your Business

 So you think you have the accounting skills it takes to run a small or…

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